2024-04-13 2024-04-13 , online online, 1,190 € zzgl. MwSt. Dr. Maja Beilmann-Schramm https://www.forum-institut.de/seminar/24052261-current-medical-affairs-trends-2024/referenten/24/24_05/24052261-seminar-current-medical-affairs-trend-2024_beilmann-schramm-maja.jpg Current Medical Affairs Trends 2024

Digital Transformation in Medical Affairs

Topics
  • Medical Affairs - the new strategic role in a digital world
  • How to generate and analyze Insights (using AI)
  • Use cases of Medical data meeting AI
  • Omnichannel communication with KOL
  • Scientific or educational storytelling to HCPs and public


Who should attend
This course is designed for professionals seeking to stay abreast of the latest developments, challenges, and opportunities in Medical Affairs. Join us on this insightful journey as we explore the forefront of Medical Affairs.
Aims and objectives
In the rapidly evolving landscape of healthcare, Medical Affairs has emerged as a pivotal and strategic player, particularly in the context of a digital world. The intersection of Medical Affairs with advanced technologies, such as Artificial Intelligence (AI), has transformed the role into a dynamic force shaping the future of healthcare. Beyond providing information, the focus is on leveraging technology to generate meaningful insights, foster collaborative relationships, and drive evidence-based decision-making.
Your benefit

  • Through engaging discussions, case studies, and expert insights, participants will gain a comprehensive understanding of the evolving role of Medical Affairs.
  • Learn about the impact of technology and digital tools on Medical Affairs, including the use of artificial intelligence, data analytics and virtual collaboration platforms.

Current-Medical-affairs-Trend-2024

Current Medical Affairs Trends 2024

Benefits
  • Best cases from industry experts
  • New role of AI in Medical Affairs
  • Officially certified according to ISO 9001 and ISO 21001

Webcode 24052261

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Referenten


Alles auf einen Blick

Termin

23/05/2024

23/05/2024

Zeitraum

09:00 am - 05:00 pm

09:00 am - 05:00 pm
Veranstaltungsort

online

online

Gebühr
Your contact

Cornelia Gutfleisch
Conference Manager

+49 6221 500-694
c.gutfleisch@forum-institut.de

Details

Digital Transformation in Medical Affairs

Topics

  • Medical Affairs - the new strategic role in a digital world
  • How to generate and analyze Insights (using AI)
  • Use cases of Medical data meeting AI
  • Omnichannel communication with KOL
  • Scientific or educational storytelling to HCPs and public


Who should attend
This course is designed for professionals seeking to stay abreast of the latest developments, challenges, and opportunities in Medical Affairs. Join us on this insightful journey as we explore the forefront of Medical Affairs.

Aims and objectives

In the rapidly evolving landscape of healthcare, Medical Affairs has emerged as a pivotal and strategic player, particularly in the context of a digital world. The intersection of Medical Affairs with advanced technologies, such as Artificial Intelligence (AI), has transformed the role into a dynamic force shaping the future of healthcare. Beyond providing information, the focus is on leveraging technology to generate meaningful insights, foster collaborative relationships, and drive evidence-based decision-making.

Your benefit

  • Through engaging discussions, case studies, and expert insights, participants will gain a comprehensive understanding of the evolving role of Medical Affairs.
  • Learn about the impact of technology and digital tools on Medical Affairs, including the use of artificial intelligence, data analytics and virtual collaboration platforms.

Detailed programme

09:00 am - 05:00 pm

Dr. Maja Beilmann-Schramm

Welcome and introduction

Dimitri Metzger

Medical Affairs - the new strategic role in a digital world
  • Medical Affairs in the Digital Corporate Strategy
  • New role of AI in Medical Affairs
  • Opportunities of digitalization for Medical Affairs - today and tomorrow
  • Product Roadmap - Innovative Digital Solutions

Bio break


Dr. Iman Meziane-von Hagen

Areas of application for Medical Affairs IT with practical example
  • Consolidation and use of medical-scientific data
  • How to generate and analyze Insights (using AI)
  • CRM and other platforms

Lunch break


Dr. Maja Beilmann-Schramm

Omnichannel communication with Key Opinion Leader/KOL
  • Knowledge is power: integrating medical and scientific data for actionable insights
  • The MSL Digital toolbox: leveraging the digital products Use cases of Medical data meeting AI

Bio break


Fabian Bockholt

Digital storytelling
  • Methology for scientific or educational storytelling to HCPs and public
  • The importance of the target group for delivering your message
  • Recent developments - implementing AI and how interactions with HCPs have changed over time

Summary and outstanding questions


End of conference


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